The Kreativforum responds to the industrial history of the site with its hall-like building volume. At the same time, it confidently places itself in the first row on the street as a genuine reception building. Two plaza spaces are created: the long side of the forum spans the so-called campus entrance to the south as a public square and welcomes the arriving visitor with great presence. To the west, the building appears as a solitary structure facing the second square, which is reserved for campus users.

The new creative forum is clearly structured and also offers good orientation inside. The visitor enters the building generously from the two squares and is welcomed inside by the large atrium. It is the space that gives the desired forum its appropriate, communicative location. Large staircases mediate between the three floors.